Anniversary Announcements, Celebration Ideas

Robinette’s Celebrates 100th Anniversary with Hoopla

Robinette's Apple Hause & Windery LogoA business that has survived 100 years is pretty special. The owners of  Robinette’s Apple Haus and Winery, located in Grand Rapids, Michigan, have a family history of determination and perseverance.  They also know how to celebrate as evidenced by the hoopla surrounding their 100th anniversary in business, reached in 2011:

  • Unveil a Centennial sign in a ribbon cutting ceremony, with sponsorship from the Chamber of Commerce
  • Offer discounts on gift barn purchases
  • Provide free souvenir wine glass and wine tasting on select days
  • Offer a glass of cider and a donut for 100 pennies
  • Celebrate each fruit “season” in anniversary year with varied offerings and events: Peach Festival, Apple Time, etc.
  • Host special weekend events including:
    • “Blessing of the Blossoms” – blessing from a pastor, bluegrass band, speakers from US Apple and the Michigan Grape and Wine Industry Council, free wagon rides, and door prizes
    • “Giving Thanks” – serve limited edition Centennial Hard Cider, discounts on wine tasting, donate a percent of proceeds to a local charity
    • “Picnic Under the Maples” – hayrides, kids games and prizes, free wine tasting, special cherry or pumpkin spice flavored donuts, and live music by an opry house band
  • Create video about history of farm
  • News media blitz around each celebratory event

Join us in congratulating Robinette’s Apple Haus and Winery on their 100th anniversary!

If you are looking of ways to celebrate your own business anniversary, check out their celebration list to borrow or spark ideas. In celebrating your anniversary, and especially getting the media’s attention, you’ll gain free publicity, branding awareness, and attract more interest from your target market.

Business Anniversary Directory News

Why Is It Important to Share My Business’ Anniversary?

 

  • Because your business has suceeded! Celebrating an anniversary is celebrating another year of staying in business, and that is bound to be a goal of any business owner. It is an important milestone, and should be recognized!
  • Longevity. Celebrating an anniversary shows longevity, and indicates stability and trust to the public. This can make a customer feel connected with your business and want to continue their relationship with your company.
  • Publicity. A business anniversary gives newspapers, tv and radio stations, and other journalists something to write about. With more and more focus on supporting local business, journalists are happy to put a spotlight on a business in their community. Putting the public eye on your celebration is a good way to boost both your reputation in the community and your sales!