BloomIQ.com Celebrates One Year of Growth
Since its 2010 debut, BloomIQ.com has begun to thrive as a leading resource for gardeners. The popular website, launched by the John Henry Company, is an easy-to-use, interactive flower garden design resource offering information and ideas to novice and experienced gardeners alike. New features and tips added throughout the year have made the plant selection process easy, fail proof, and fun.
Expert-designed collections on BloomIQ.com offer a one-stop shop for gardeners in all plant zones. Each collection features a variety of compatible plants grouped around a theme. From fragrant blooms designed to attract butterflies or hummingbirds to deer resistant flowers, the collections address the unique needs of each garden, big or small. Whether looking for container garden ideas, drought tolerant plants, sun loving plants, or seasonal blooms, gardeners will find inspiration and practical plant groupings to make their garden a paradise.
One of BloomIQ.com’s most popular features is its interactive plant library. Gardeners can search for information on a specific plant, or locate a range of plants that meet their light, gardening zone, and bloom color preferences. For example, select “annual” as a preference, and a list of annual flowers will come up. You can then further cater each list to your every specification, even if that means choosing to only select hummingbird attracting flowers. The choice is up to you! From annuals and perennials to fruit and vegetable plants, the plant library offers gardeners a customized shopping list of sure-to-thrive plants.
Novices need not fear picking the wrong plant on BloomIQ.com. An expanding resource library features definitions of commonly-used terms, as well as feature articles by experts offering the latest gardening news and hints, from mulching to fragrant plants that improve air quality. Grouped by plant type, the tip index makes it easy to find the latest news on the unique needs of specific plants, from miniature roses and shade flowers to indoor plants and sun gardens.
At its first anniversary, BloomIQ.com is a resounding success among gardeners and plant enthusiasts alike. A new initiative to link plant tag bar codes with the site’s interactive plant library promises to revolutionize the way gardeners select their blooms. By scanning a plant tag with a Smartphone, gardeners at the store can instantly learn more about a specific plant and decide if it’s right for their garden.
With interactive features like these, it’s no wonder that BloomIQ.com is thriving on its first anniversary and shows no signs of slowing down. As gardeners everywhere are discovering, planning a garden can be easy, fast, and fun.